ALEXANDRIA, Va. — The bottled water industry is focused on helping people lead healthier lives and enjoy environmentally friendly communities by supporting Earth Day 2014 today, according to a press release.
“In keeping with this year’s Earth Day theme of ‘Green Cities,’ the International Bottled Water Association (IBWA) demonstrates a sustainable community focus through its numerous environmental impact-reduction efforts, which are built on a foundation of solid science and smart decisions,” says Chris Hogan, vice president of communications for IBWA. “From resource management to investing in new LEED certified facilities, the bottled water industry is taking a broad-based approach to being good stewards of the environment.”
A 2013 water use benchmarking study shows that the amount of water used to produce bottled water products is less than all other types of packaged beverages; on average, only 1.39 liters per liter of finished bottled water (including the liter of water consumed), the release reported.
According to the release, the bottled water industry’s dedication to protecting the environment and natural resources is also demonstrated by: Using less PET plastic to make single-serve bottled water containers, increasing the use of recycled PET (rPET) to make bottled water containers and reinforcing the importance of recycling.
From an environmental standpoint, continued the release, when people choose bottled water instead of any other canned or bottled beverage, they are choosing less packaging, less energy consumption and less use of natural resources.
Read the full release here.