LATHAM, N.Y. — Water Technology loves to hear reader feedback on all of our stories, and this week the comment of the week was by reader Jennifer Smith on this week’s blog post from Dale Filhaber on her WaterTechOnline.com blog Pure Water Profits.
The post, entitled "Can your dealership benefit from the water contamination in West Virginia?," discussed how to use a national topic to educate customers without using scare tactics.
Smith commented: “Too many times I have walked into the home of a frantic homeowner concerned because another water treatment company told them not to drink or even bathe in their water because of 8 ppb of Arsenic. I was able to educate the homeowner, point them in the direction of self research, and earn their trust. When I mailed out postcards to the community I had a great testimony of my honesty.