Bottled water industry supports National Drinking Water Week

May 7, 2014

ALEXANDRIA, Va. — IBWA highlights the important role bottled water plays in our on-the-go society.

ALEXANDRIA, Va. — During National Drinking Water Week, May 4-10, the International Bottled Water Association (IBWA) highlights the important role bottled water plays in our on-the-go society, in which most people meet their hydration needs through packaged beverages. 

Drinking water, from the tap, the bottle or a filter, is important for healthy hydration and plays a vital role in people’s lives, noted the release.

For those who want to eliminate or moderate calories, sugar, caffeine, artificial flavors or colors and other ingredients from their diet, bottled water offers consumers a safe, healthy and convenient alternative to other packaged drinks, the release reported.

“Most people who drink bottled water also drink tap water, and the bottled water industry recognizes the importance of having a safe reliable municipal drinking supply,” says Chris Hogan, IBWA vice president of communications. “The bottled water industry supports a strong public water system, which is important for providing citizens with clean and safe drinking water.  Promoting greater consumption of water from all sources, including bottled water, will support the efforts of communities striving for a healthier lifestyle.”

According to the release, bottle refilling stations and water fountains throughout communities are an excellent opportunity to help promote healthy hydration and consumers’ access to bottled water is also a key component of leading a healthy lifestyle.