A special educational webcast produced by Water Technology

On May 29th, Rich DiPaolo was joined by a panel of water treatement professionals for an in-depth discussion that will help you close more business from home visits.  Clink the link below to register and watch the on-demand version.

Perfecting the In-home Sale

We cover the following important topics as well as fielding questions from the live audience during the event:

  • Leading with knowledge and education
  • Social media and word-of-mouth advertising
  • Content marketing
  • Commercial and residential buyer trends and creating comfort
  • Using technology to sell
  • Closing the sale
  • And much more

Click here to watch the on-demand version

Meet our panel of experts:

Rich DiPaolo is the Editorial Director of Water Technology. He has written a variety of industry-related articles for Water Technology and WaterTechOnline.com.

Dale Filhaber:  In the past 25 years, Dale “DataDale” Filhaber has trained many water dealers to improve their skills with top-response direct marketing techniques for lead generation. Dale lectures frequently in the industry and is the author of the bi-weekly blog “Pure Water Profits” as well as many articles on marketing for industry publications.

Kelly R. Thompson, CWS VI, is president of Moti-Vitality LLC. His company offers information and ideas on how dealers can hold their teams accountable for the way they represent the organization and our industry.

Thomas Mirabella: Owner of Wingman Planning, a website development and design company that provides online business solutions.


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