ALEXANDRIA, Va. — The International Bottled Water Association (IBWA) is encouraging consumers to take action during National Hurricane Preparedness Week, which is taking place this week, from May 25-31, according to a press release.

This highlighted week, which coincides with the start of hurricane season, is the ideal time for people to take a moment to re-assess their risks and update hurricane kits and emergency plans, the release reported.

Continued volatility in weather across the nation only reinforces the importance of always being prepared for unexpected and dangerous weather, noted the release.

When tap water is disrupted by anything from a power outage to a pipe breach during a hurricane, bottled water provides a necessary and reliable source of safe drinking water, continued the release, and the Federal Emergency Management Agency (FEMA) specifically recommends that store-bought bottled water be part of your supplies; at least one gallon per-person, per-day for three days.

According to the release, the bottled water industry has always been at the forefront of relief efforts during natural disasters and IBWA member companies have immediately responded to the need for clean water after devastating events, such as 2012’s Hurricane Sandy.