LATHAM, N.Y. — The newest blog post from Dale Filhaber on Pure Water Profits is now available.

Read more articles on direct mail here.

This week, Filhaber discusses how to use direct mail marketing strategies effectively.

Filhaber advises, "get rid of all the extra words that you don't use when you talk. 'That' is the most overused word — it can almost always be eliminated."

For companies specializing in sales leads visit our Buyer’s Guide.

Check out the rest of Filhaber's lastest post on Pure Water Profits here.