LISLE, Ill. — The water treatment industry offers consumers solutions to help ensure safe drinking water for themselves while showing their sensitivity to the environment, according to a press release.

“People today want to bring safe and clean water to their families in a way that also fosters our planet’s health,” said Dave Haataja, executive director of the Water Quality Association. “Our industry has exactly the approaches to accomplish that.”

To help consumers find products that have demonstrated their green commitment, WQA launched its Sustainability Mark this month. It is the first certification of its kind in the industry, stated the release.

Products earn the mark only after they have proven that the best practices for environmental sustainability have been used in their creation.

Rigorous examination is required to audit and assess the manufacturers according to independent standards, developed by a task force led by WQA consisting of environmental experts, consultants, regulators, manufacturers, industry professionals and other stakeholders, noted the release.

Ten companies have already applied for certification and dozens more are looking into it. The first products displaying the Sustainability Mark are expected to appear for consumers by the end of this year.

Read the entire press release here.