RWL Water Group combines expertise from portfolio companies to provide clean water across globe

March 13, 2013
Frost & Sullivan recognizes the RWL Water Group with its 2013 Award for Excellence in Mergers and Acquisition Strategy.

MOUNTAIN VIEW, CA, March 12, 2013 -- Based on its recent analysis of the water and wastewater treatment market, Frost & Sullivan recognizes the RWL Water Group with the 2013 North America Frost & Sullivan Award for Excellence in Mergers and Acquisition Strategy. The RWL Water Group acquired three renowned companies -- Nirosoft, Aeromix Systems, and Eurotec WTT -- in the water and wastewater treatment market and seamlessly integrated them to become a single entity that expertly addresses clients' needs across a range of industries, such as oil & gas, mining, food & beverage, municipal and power.

The acquisitions supplement the group's capabilities in various areas, such as desalination, industrial wastewater treatment, drinking water treatment, aeration technologies, anaerobic digestion, and waste-to-energy conversion. Each acquisition brought with it numerous references, increased geographic coverage, a stronger project pipeline, and a larger talent pool.

"I'm extremely proud that RWL Water has been recognized for its acquisition strategy. Each company that joins our team brings unique experience and expertise and allows us to serve more industries and people in need of efficient water treatment," said Ronald S. Lauder, Owner and Founder of the RWL Water Group.

"Nirosoft's tailor-made water solutions; Aeromix Systems' leading aeration technologies and packaged wastewater treatment plants for industrial and municipal clients; and Eurotec WTT's expertise in waste-to-energy and food & beverage product enhancement systems offers RWL Water Group a synergistic blend of competency and scope," said Frost & Sullivan Industry Analyst, Eric Meliton.

The Group serves markets across North, South, and Central America, Australia, Europe, and the Middle East, and the best practices of each acquired company are implemented to solve customer challenges within each region. One of RWL Water's goals is to become a recognized leader in the mid-market segment by offering to finance projects in the range of $5 million to $35 million. This approach addresses regional customers' financial needs and distinguishes the Group from its mainstream competition. Overall, the RWL Water Group is well positioned to build, operate, maintain, and finance plants.

By making the most of the combined experience, expertise, and project execution capabilities, in addition to making optimal use of its financing provisions, the company is poised to pursue regional and global growth strategies in a market that is dominated by a few large Tier I companies. It has astutely focused on enhancing the market coverage of each acquired company's strengths. With more than 3,000 existing industry installations in more than 70 countries, the RWL Water Group has the potential to further penetrate the mid-level water and wastewater treatment marketplace.

"The acquisitions of Nirosoft, Aeromix, and Eurotec WTT have provided RWL Water Group with immediate global strength comparable with large Tier I companies, while enabling it to maintain the size and agility to finance smaller Tier II and Tier III projects that are not pursued by these larger competitors," noted Meliton. "After finalizing its third acquisition, the RWL Water Group invested in additional expansion by opening sales offices in Chile, Mexico, Colombia and Jordan to further widen its geographic footprint."

The RWL Water Group's focused integration efforts have enabled it to retain key accounts, projects, technologies, and most importantly, experienced management personnel. This has allowed the company to focus on unified global growth goals, rather than solely addressing regional challenges.

Each year, Frost & Sullivan presents this award to the company that has demonstrated excellence in the synergies of acquisitions. The award lauds the recipient for successful expansion of customer base and geographic footprint as well as a robust post-merger integration strategy.

Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

About the RWL Water Group

RWL Water Group is a water, wastewater and waste-to-energy systems integrator founded by Ronald S. Lauder . RWL Water is a rapidly growing global water solutions provider that will meet the world's increasing need for clean water through the utilization of advanced water purification and recycling technologies.

The company has designed plants on all seven continents to help industrial and municipal clients treat their complex wastewater effluents in affordable, energy efficient ways. With more than 3,000 sites installed in over 70 countries around the world, RWL Water has a reputation for superb engineering and fast deployment – all at an affordable price.

The company's core operations are strategically located in North and South America, the Middle East and Europe to provide rapid response through its network of sales, service, technical and engineering professionals worldwide.

For more information on RWL Water Group, please visit

About Frost & Sullivan

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Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

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